Every brand has a beginning. Ours started with something simple: a bag.

Clipello was founded by Pushpa Tomar on a belief that's easy to say and hard to actually build a business around — that everyday essentials deserve the same care and intention as anything you'd call luxury. Not the loud, logo-forward kind of luxury. The quiet kind. The kind that shows up in a stitch line, a hardware finish, the way a strap sits on your shoulder after the tenth wear, not just the first.

We didn't start with twenty products and a warehouse of inventory. We started with one bag — a crossbody, designed to move with you through an actual day, not just look good in a product photo. It had to hold what mattered, wear well, and feel like it was made for someone, not just made.

That first bag was never meant to be the whole story. It was the proof of concept for everything Clipello would become: a boutique brand that grows slowly, deliberately, one well-made piece at a time.

Today, that same philosophy shapes everything we do — from the materials we choose to the small-batch way we produce. We're not chasing scale. We're chasing pieces you'll actually want to reach for every day.

This is where Clipello began. We're glad you're here for what comes next.